Pop Outerwear Fulton Jacket ($190)
Founded by two philanthropic San Francisco shredders who fell in love on the slopes, Pop Outerwear turns out winter gear with an urban bent. Leading the charge is their military-inspired Fulton Jacket, which is stylish enough for the street yet technical enough for the slopes — hence the waterproof breathable fabric, taped seams, wrist gaiters, and hood with clever side-zips that accommodate a helmet. Bonus: Send in a serviceable old jacket when you order, and Pop will donate it to charity while giving you 10 percent off your jacket purchase. See, we told you they were philanthropic.
