Technologies change and develop every minute. There was a time when we only used mobile phones for talking and messaging, but the advent of smartphones took communication technology to a whole new level. A smartphone is an essential part of our lives; today, they are used for various purposes, including entertainment, documentation, payments, contact tracing, and more.
Statista reports that the number of unique users on the Internet constituted 4.28 billion. This fact indicates that over 90% of the population uses the Internet from their smartphones.
It means that now is a good time for those who are orienting their business towards mobile trends. Now we take a look at five mobile trends that are dominating for 2021.
1. Location technology
You probably know that your smartphone is tracking where you are. Mobile apps also track your location with your permission. Any moment you download a new app, it asks you for permission to use your location.
It is also necessary for companies to collect marketing information about you and, for example, to offer targeted advertising. This trend will remain critical in mobile trends for a long time to come.
2. Synchronization of other devices with mobile devices
Wearable technology is a trendy tech now. These are fitness bracelets, smartwatches, medical monitors, scales, and glasses. All kinds of devices become part of your smartphone’s applications. Thanks to synchronization with mobile devices, you can also use these applications on social networks.
People can compare their successes with the successes of their friends and compete. Any software development company strives to develop applications for devices that can sync with your phone. Because as a result, it drives the use of technology and increases engagement.
3. Mobile devices and smart home
Another trend in mobile phone syncing is pairing its functions with those of your home devices. It’s about comfort and remote home control. That is why this trend will remain at its peak for a long time to come.
Forbes writes that as technology emerges from integrating all of these connected devices, the smart home will become one of the most significant opportunities since the app store’s launch, and you can find companies that synchronize home air conditioning and heating with an app. This way, you can control the temperature whether you are at home or not.
The same applies to home safety, synchronization and viewing of video cameras from a smartphone, convenient tracking of children’s actions if they are alone at home or with a nanny. There are even smart refrigerators that connect to mobile devices.
4. Mobile applications for small businesses
It is an exciting direction that may surprise us in the future. Mobile apps can be a new start for business, even for small companies. It is already known that more than half of small business owners in the United States have already developed or want to launch their mobile applications.
And small businesses got involved in this race for a reason – it is known that the use of a mobile application helps to almost double sales revenue! In addition, applications improve communication between the business and the client, help collect data about the client and his interests, and remain competitive in the market with similar services or products.
5. Urban transport applications
It is no longer news, and we know how to use applications for flights, buy tickets for trains and buses, applications for taxis, etc. However, new applications related to the quick and easy rental of electric scooters, bicycles, and car-sharing are entering the trend.
The convenience of getting around in an urban environment has never been the same. You select the transport that you need now and is located near you on the map. Approach it, unlock it with your smartphone, pay, and use it. Thanks to urban trends in big cities, now you can even leave this transport wherever later, wherever it is convenient for you. The trend for such services and mobile applications for them with geolocation is gaining momentum incredibly quickly now, especially in large cities worldwide.
The rise of technology is literally what is happening before our very eyes. Remember what phone you had five years ago, and what is it now?
The growth of mobile trends will not stop for a long time, and in this article, we have covered only a tiny part of what you should pay attention to if you are a business owner or want to start your own business with mobile applications. Remember that before choosing a trend and starting work on your business, you can always order business analysis services to calculate what you need and save your development budget accurately.
Identify upward trends and adapt them to the needs of your mobile customers, and live in this exciting technological world for profit and pleasure.
Author’s bio: Anastasiia Lastovetska is a technology writer at MLSDev, a software development company that builds web & mobile app solutions from scratch. She researches the area of technology to create great content about app development, UX/UI design, tech & business consulting.