THE MOST INTERESTING MAN IN THE WORLD (2006-2016)
Company: Dos Equis beer
Shtick: There was a time when almost all the best pitchmen were 50 and older. Then America stopped valuing wisdom, and the median age of on-camera personalities shrank down to approximately 9. So props to Dos Equis for flouting this trend by putting front and center an old, grizzled patriarch who admits to not even drinking beer that often.
Fun Fact: Actor Jonathan Goldsmith patterned The Most Interesting Man’s accent on his late friend and sailing buddy, Fernando Lamas, who was aped by Billy Crystal in a series of skits on Saturday Night Live in the ‘80s.